People and organisations in Australia are already using artificial intelligence (AI) as creators, participants and audiences in arts, culture and creativity. Like their peers around the globe, Australian creators already apply generative AI as a creative tool across forms and mediums. Distributors and regulators are applying other forms of AI across places and platforms. Some do this with caution, and others with zeal.

While use of generative AI is a hot topic, other applications of AI also matter for arts and culture. For years, AI has been shaping Australian arts and cultural experiences, particularly through content recommendation and moderation on platforms and apps. Machine translation and automated captioning are already enabling wider groups of people in Australia to access audio and video. These and many other applications of AI affect who can see, hear and experience arts and culture.

Report structure:

• Part 1 - Applications of AI provides examples of AI that Australians are applying in arts, culture and creativity. This illustrates the breadth and variety of applications that deserve attention when considering the impacts of AI (discussed in Part 2), both in the context of applying AI and considering policy and regulatory options.
• Part 2 - Impacts of AI discusses key foreseeable impacts of AI, which deserve attention from people and organisations considering whether and how to apply AI, and how to balance the risks and benefits of deploying AI within creative and cultural industries. Understanding such impacts also plays an important role for policymakers considering whether and how to regulate.