FIFA Women’s World Cup 2023 National economic impact evaluation
This evaluation has identified a net benefit to New Zealand of co-hosting the FIFA Women’s World Cup Australia and New Zealand 2023™ of $109.5 million and a benefit-cost ratio (BCR) of 1.34. These are strong results relative to:
- the projections developed in 2019;
- national benchmarks for other sports events in New Zealand involving more than 10,000 attendees; and
- the investment of $101.1 million in the FIFA Women’s World Cup Australia and New Zealand 2023™ by central and local government agencies.
Spectator satisfaction was also high and comfortably outperformed national benchmarks.
In addition to strong economic results, this evaluation finds that hosting the FIFA Women’s World Cup Australia and New Zealand 2023™ delivered a wide range of intangible benefits for football, women and communities in New Zealand including achievement of the government’s key objective of increasing the visibility of, and value placed on, women in sport and wider society. Research shows the benefits extended beyond these groups to a large and diverse segment of New Zealanders.